Pop-up Store

Discover the most exciting K-trends at Seongsu Kollab Korea! Experience K-BEAUTY, K-GOODS, K-CULTURE, K-FOOD, and K-LIFESTYLE all in one place.

We invite you to Prika’s (@prika) first offline promotion with Gyulmedal (@gyulmedal), a citrus lifestyle brand from Jeju. 📝 About

Explore the Hug Your Skin pop-up, featuring new collection pre-releases, discounts on previous seasons, and special prices on refurbished items!

Discover the WMC pop-up store at Lotte World Mall, featuring the 26SS new collection and exclusive on-site benefits! 📝 About

Khakis and Nonnative’s collaboration pop-up is opening in Seongsu! Enjoy the full lineup of the collaboration collection and campaign visuals,

The popular Hongdae bakery, Guuuuuum, has arrived at Lotte World Mall with a pop-up store! Meet the signature cube bun

Discover the 26SS new collection and experience seasonal items and brand merchandise at THE END QUESTION pop-up store. Get a

Visit the Bibiang pop-up store at Lotte World Mall with an MZ office concept! Experience various events. 📝 About this

Discover the latest 26 SPRING collection from ThreeTimes, a sensitive women’s fashion brand, now at a pop-up store in Shinsegae

Enjoy a special promotion at Sodam Store with Musinsa, where you can experience AI smart mirrors and various interactive events!