Seeking the ‘real’ Korea? Unpack the culture by stepping into the shoes of royalty. If you are planning a visit to Seoul’s majestic royal palaces in late 2025, wearing a Hanbok is the ultimate way to immerse yourself in the Joseon dynasty’s elegance. As a local expert living in Seoul, I have seen the Hanbok rental scene reach its peak, offering everything from budget-friendly “fusion” styles to high-end, hand-crafted masterpieces. This comprehensive Seoul Hanbok rental guide 2025 provides up-to-date information on every major rental shop, categorized strictly by location and service level for easy comparison.
- Gyeongbokgung Area: Economy & Value Shops
- Gyeongbokgung Area: Standard & High-End Shops
- Anguk Station, Bukchon & Samcheong-dong Area
- Changdeokgung & Changgyeonggung Area
- Essential Local Tips: Naver Booking & Etiquette
Gyeongbokgung Area: Economy & Value Shops
The Gyeongbokgung Station area (Subway Line 3) is the primary hub for Hanbok rentals. Economy shops are ideal for travelers seeking a cost-effective experience. These shops often feature vibrant “fusion” designs and provide essential accessories like inner skirts and bags for free.
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| Cham Hanbok | 130 Sajik-ro, #206 (Connected to Exit 6) | 0507-1319-7119 | 1.5h: 10k–15k KRW. Includes hairbands, bags, inner skirts, and lockers. Sizes up to 5XL. |
| Daehan Hanbok | 133-2 Sajik-ro, 2F (Near Exit 4) | 02-2088-7791 | 1h: 10k KRW / All-day: 18k–35k KRW. Offers 11-language support and hair styling. |
| Seohwa Hanbok | 137 Sajik-ro, B1 (Near Exit 4) | 0507-1391-8560 | 4h: 24k KRW (Naver Special: 20k KRW All-day). Uniform pricing for all designs. |
| Oneday Hanbok | 137 Sajik-ro, B1 (Near Exit 4) | 0507-1391-4310 | 4h: 24k KRW (Naver Special: 20k KRW All-day). Includes ornaments and bags. |
| Pink Hanbok | 137-3 Sajik-ro (Near Exit 4) | 0507-1447-2504 | 2h: 18k / All-day: 25k KRW. No extra fees for styling or layered skirts. |
| Hanbok Sonyeo | 8 Jahamun-ro 2-gil, 2F (Exit 3-1) | 0507-1406-9170 | 2h: 10k–30k KRW. Includes bags, ribbons, and styling. |
| InKorea Hanbok | 20 Jahamun-ro 2-gil, 3F (Exit 3) | 0507-1440-8226 | 2h: 15k–30k KRW. Specializes in Princess and Queen themed styles. |
| Oneul Haru Hanbok | 16 Jahamun-ro 2-gil, 2F (Exit 3) | 0507-1434-7858 | 2h: 15k–30k KRW / 4h: 20k–35k KRW. |
| Naye Hanbok | 133-10 Sajik-ro, 1F (Exit 4) | 0507-1314-8386 | Styling, accessories, bags, and lockers are all free. |
| Gowunsol Hanbok | 133 Sajik-ro, 3F (Exit 4) | 0507-1333-1099 | 1.5h: 10k–15k KRW. Self-produced items; specialized male robes. |
Gyeongbokgung Area: Standard & High-End Shops
Standard shops offer more variety, while high-end boutiques focus on traditional craftsmanship and premium fabrics. These are recommended for those seeking a high-quality “K-drama” aesthetic.
Standard & Trendy Options
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| Gigibebe Hanbok | 18 Jahamun-ro 2-gil, 3F | 0507-1433-0978 | 2h: 15k–35k KRW. High hygiene standards and professional styling. |
| Hanboknam | 133-5 Sajik-ro (Exit 4) | 0507-1475-8507 | 1.5h: 10k–20k KRW. Large inventory and photo studio access. |
| Doryeong Assi | 3 Jahamun-ro 2-gil, 2F (Exit 3) | 0507-1403-9728 | 2h: 25k–40k KRW. Flexible hourly extensions. |
| Byeolgungteo | 7 Jahamun-ro 2-gil, 2F (Exit 3) | 0507-1386-7890 | 2h: 20k–50k KRW. Naver Booking: Free hair/bags + 30m extension. |
| Gunggane Yeou | 3 Jahamun-ro, B1 (Exit 2) | 0507-1416-2318 | 16k–28k KRW. Includes 5 hair styles and winter earmuffs. |
High-End Artisan Boutiques
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| Arang Hanbok | 11 Jahamun-ro 5-gil, 2F | 0507-1343-9522 | 90k–180k KRW. Artisanal quality and traditional color reinterpretation. |
| Ari Hanbok | 20 Jahamun-ro, 3F | 0507-1367-8432 | 40k–90k KRW. Includes personal color consulting. |
| Doyo Hanbok | 14 Jahamun-ro 2-gil, 2F | 0507-1321-9741 | 30k–190k KRW. Self-designed exclusive pieces. |
Anguk Station, Bukchon & Samcheong-dong Area
The Anguk Station area (Line 3) is perfect for exploring Bukchon Hanok Village. I have maintained the same table format here to ensure you can compare these shops directly with those at Gyeongbokgung.
1. Economy & Value-Focused (Anguk)
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| Dorothy Hanbok | 23 Yunboseon-gil, 2F (Exit 1) | 02-2278-8318 | 2h: 10k–20k KRW. Competitive pricing near the station. |
| Hanokjib Hanbok | 3 Bukchon-ro, 2F (Exit 3) | 0507-1378-6891 | 18k–25k KRW. Additional fees for premium hair ornaments. |
| Princess Hanbok | 40 Insadong-gil, 4F | 02-730-1235 | 20k–35k KRW. 3rd-generation shop operating since 1950. |
| Byeolgungteo (Anguk) | 10 Yunboseon-gil, 2F (Exit 1) | 0507-1379-7893 | 20k–40k KRW. Naver Booking: Free hair/lockers + 30m extension. |
2. Standard & Diverse Designs (Anguk)
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| 3355 Hanbok | 41 Yulgok-ro 1-gil (Exit 1) | 02-720-1255 | 2h: 15k–40k KRW. Focuses on crisp, professionally ironed sets. |
| Geunalgeu Hanbok | 36 Yulgok-ro 1-gil (Exit 1) | 0507-1408-0995 | 10k–35k KRW. Access to a historical 60-year-old studio. |
| Choyeon Hanbok | 42 Changdeokgung 1-gil (Exit 3) | 0507-1396-5544 | 35k KRW (Unlimited time). Best for all-day tours. |
| Yeonhwadang | 84 Bukchon-ro 5-gil | 0507-1372-7836 | 15k–60k KRW. Includes inner skirts, bags, and lockers. |
3. High-End & Premium Exclusive (Anguk)
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| Bomeun Hanbok | 25 Bukchon-ro 5-ga-gil, 201 | 0507-1382-4110 | 4h: 50k / Night: 70k KRW. Reservation-only authentic boutique. |
| Hanbok Closet | 65 Yunboseon-gil, B1 (Exit 1) | 0507-1411-0711 | 50k–100k KRW. Optimized for professional snap shoots. |
| Moa Hanbok | 32 Palpan-gil, 1F | 02-723-0201 | 4h: 60k KRW. Artisanal designs in the Samcheong-dong area. |
Changdeokgung & Changgyeonggung Area
These shops are ideally located for those visiting the UNESCO-listed Secret Garden or the Night Openings at Changgyeonggung.
| Shop Name | Address & Subway Exit | Contact Information | Pricing & Included Services |
|---|---|---|---|
| Hwasumok Hanbok | 96 Donhwamun-ro, 3F (Front of gate) | 02-766-1507 | 10k–20k KRW. 40 years of expertise; includes all hair braiding. |
| Gogung Masil | 229 Changgyeonggung-ro, 3F | 0507-1360-9946 | 20k–50k KRW. Night opening and student group specialists. |
| Hanboknam (Changdeok) | 86-1 Donhwamun-ro, 1F | 0507-1368-8507 | 1.5h: 10k–20k KRW. Ideal for palace festivals and events. |
Essential Local Tips: Naver Booking & Etiquette
To maximize your experience in late 2025, follow these professional tips used by locals.
- The Naver Strategy: Most shops prioritize Naver Booking. Reserving in advance usually guarantees you an extra 30–60 minutes or free premium accessories. (Install the Naver Map app and search for a business name or address.)
- Free Palace Entry: Entry to the grand palaces (3,000 KRW value) is free if you wear a full Hanbok (both Jeogori and Chima/Baji).
- Palace Closures: Gyeongbokgung is closed every Tuesday. Changdeokgung and Changgyeonggung are closed every Monday.
- Winter Survival: It is December 2025. Wear thin thermal tops and leggings under your Hanbok. Many shops offer fur vests and earmuffs for rent.
Korean Culture portal KCulture.com
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Founder of Nameinfra and MA in Political Science. He shares deep academic and local insights to provide an authentic perspective on Korean history and society.
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