Step into a world of charm and skincare secrets at the Innisfree X Ddungshiba pop-up store, a must-visit destination at Olive Young Hongdae Town!
📝 About this Event
Experience the first pop-up of 2026, where you can delight in even cuter merchandise and more unique experiences than ever before. Explore Ddungshiba’s ‘Secret Room,’ a special space where Ddungshiba, after a day’s work, reveals real skin secret items. Don’t miss out on abundant gifts, from exclusive cold cups to full-sized ampoules! This collaboration brings together Innisfree, a natural skincare brand known for its Jeju-derived products like the Green Tea Seed Serum, with Ddungshiba, a beloved cute dog character popular on social media and through merchandise. The pop-up, themed as Ddungshiba’s ‘Secret Room,’ allows visitors to directly experience skin care secret items and purchase collaboration goods. It features specially designed merchandise and full-sized ampoule giveaways, offering a synergy of experience and gifts. Please note that promotional items are limited in quantity and may run out early.
ℹ️ Event Details
- 📅 Period: 2025-12-31 ~ 2026-01-31
- ⏰ Opening Hours: Daily 12:30 ~ 21:00
- 📍 Location: Olive Young Hongdae Town
- 🚇 Transport: The closest subway station is Hongik University Station (Line 2), approximately a 5-minute walk from Exit 9.
- 🎟️ Fee/Ticket: Free entry. Special in-store events offer various benefits: receive 1 PDRN Gel Mask for visit verification, get a Hongdae-exclusive Giant Ddungshiba sticker for participating in the ingredient matching game, win a 10ml Retinol Ampoule for successfully completing the game (receive Retinol 3-type sachets even if unsuccessful), and all game participants get a ‘Ddungshiba 4-cut’ photo opportunity.