Step into the world of denim heritage and celebration at Lee’s special 101 Line 100th Anniversary Pop-up!
📝 About this Event
This Lee 101 pop-up is a tribute to Lee’s rich denim heritage, featuring a variety of engaging events and promotions designed for everyone! We invite you to explore the world of denim and embrace the autumn evening atmosphere.
- DIY Keyring Making Event: Create your own unique keyring using denim materials. Open to all pop-up visitors, no reservation needed.
- Lucky Draw Event: Follow Lee’s official Instagram (@leejeanskr) and participate in a 100% winning lucky draw!
- Pop-up Discount Promotions & Purchase Customer Events:
- 20% off new denim products
- 30% off previous season products
- Additional 10% off final price when purchasing 2 or more items
- Inner pocket archive stamping service for denim pants purchasers
- Lee umbrella given for purchases over 100,000 KRW
- Boot keyring (random color) given for purchases over 200,000 KRW
- DIY Keyring Workshop: Learn to craft your own denim keyrings.
- Period: October 2 (Fri) ~ October 3 (Sat), 2026
- Hours: 11:00 ~ 20:00
- Participation: Open to all pop-up visitors, freely participate on-site without prior reservation.
- On-site Stopwatch Challenge: Test your precision!
- Period: October 1 (Thu) ~ October 3 (Sat), 2026
- Hours: 11:00 ~ 20:00
- Challenge: Stop the stopwatch exactly at 10.1 seconds!
- Prize: Random gift upon mission success (10% off official store coupon if gifts run out).
ℹ️ Event Details
- 📅 Period: 2026-10-01 ~ 2026-10-07
- ⏰ Opening Hours: 11:00 ~ 20:00
- 📍 Location: Lee Pop-up Store
- 🚇 Transport: 310m from Seongsu Station Exit 2 (Line 2)
- 🎟️ Fee/Ticket: Free
- 📝 Reservation: Walk-in