Step into a warm atmosphere, capture memories with a camcorder, and discover exclusive Yeonhee Apple goods at this special winter vacation pop-up event!
📝 About this Event
The ‘Visiting Yeonhee’s House in Winter Vacation’ pop-up, a collaboration between Nokhwa Button and Yeonhee Apple, is opening in Yeonhui-dong. Borrow a camcorder to create lasting memories, watch videos together in a cozy room, and explore unique goods filled with Yeonhee’s distinctive taste.
Brands & IPs:
- Nokhwa Button: A digital-tech brand that reinterprets analog sensibilities in a modern way, focusing on camcorder rentals and video content experiences.
- Yeonhee Apple: An artist brand based in Yeonhui-dong, known for its emotional goods and lifestyle content.
This pop-up is structured as an analog-sensibility-based digital experience space where visitors can record and share memories through camcorder rentals and video experiences. It embodies the concept of ‘Visiting Yeonhee’s House in Winter Vacation’, offering the sale of Yeonhee’s curated goods and a cozy space to enjoy video viewing.
Recommended Visitors:
- Ideal for those interested in analog experiences and digital video recording.
- Especially recommended for individuals seeking camcorder experiences and a personal space to create memories.
📷 instagram @nokhwa.button
ℹ️ Event Details
- 📅 Period: January 27, 2026 ~ February 11, 2026
- ⏰ Opening Hours: Daily 10:00 AM ~ 10:00 PM
- 📍 Location: Nokhwa Button x Yeonhee Apple Pop-up Store
- 🚇 Transport: Approximately 10 minutes walk from Hongje Station (Line 3), Exit 2. On-site parking not available. Nearby paid parking available around Hongjecheon stream (5-7 minutes walk).
- 🎟️ Fee/Ticket: Free entry
📍 Location
Nokhwa Button x Yeonhee Apple Pop-up Store
서울 서대문구 홍제천로 200-5 2층 오른쪽 집