March 30, 2026 Melon Chart: BTS Storms the Ranks

The final week of March 2026 sees a seismic shift in the K-Pop landscape, though the very top remains unshaken for now. IVE continues its impressive reign with “BANG BANG,” marking a fiveth consecutive week at number one. However, the rest of the chart tells a different story, with global superstars BTS making a colossal return, flooding the Top 100 with a barrage of new tracks and signaling an imminent battle for the throne.

📊 This Week’s Top 10

🔄 Top 3 Analysis & Continuity

The resilience of the top two spots this week is remarkable in the face of a chart tsunami. IVE’s “BANG BANG” holds onto its #1 position for the fiveth straight week, a testament to its powerful hook and commanding performance style that has captured the public’s imagination. Its enduring popularity showcases a track with true staying power beyond initial fandom hype. Similarly, KiiiKiii’s “404 (New Era)” has proven to be a digital stronghold, maintaining its #2 rank consistently over the same five-week period, cementing its status as a certified hit.

The major disruption comes at #3 with the explosive debut of “SWIM” by 방탄소년단 (BTS). The track was not on the chart two weeks ago and sat at a modest #16 last week before rocketing into the top tier. This surge is the leading edge of a full-album chart takeover, with fellow B-side “Body to Body” also debuting in the Top 10 at #8. This classic BTS comeback pattern demonstrates their unparalleled power to dominate streaming platforms upon release, immediately challenging the long-standing reign of current chart-toppers.

🔎 K-Culture Insight

The phenomenon of BTS charting nearly their entire new album simultaneously is a defining characteristic of modern K-Pop fandom culture. It reflects a shift from single-focused consumption to an album-centric experience, driven by a highly organized and dedicated fanbase (ARMY). This “chart-lining” is a collective effort to celebrate and promote the group’s full body of work, turning a music release into a massive cultural event. It showcases how physical and digital sales, combined with coordinated streaming, can create a formidable force on domestic music charts, proving that for top-tier groups, the album as an art form is far from dead.

📉 Extended Chart (11-100)

*Source : https://www.melon.com/chart/week/index.htm

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